Practical insights on digital marketing, social media strategy, content marketing, and analytics.
AVG Technologies has long offered some form of social self-service support to its millions of users. In 2015, after internal analysis of metrics and user satisfaction decided to change everything. ...
In previous posts we've talked about how important a quick response is when providing social customer care. However, this can be a daunting task when you're working with a small team or even a single ...
Now that we've covered how to get started with a proper social media customer care program, it's time to dive deeper into using social media customer care to retain customers. Social customer care is ...
Planning to effectively provide good customer service through social media can be difficult, but you've already recognized how beneficial it will be for your business and your customers, and that's ...
In 2015 you may think it's weird to say social media is the future of customer support, after all, aren't most brands offering customer support on social media now? Well, yes and no.
I've wanted to write a post about customer service via social media for a while now, and it just so happens that last week I stumbled across a personal story from a friend, and eventually found ...