---
title: March Organic Reach Declines to 2.6% for Facebook Pages
description: Reach for Facebook Pages declined again in March 2015. Here are the stats and what you should do about it.
image: https://blog.thoughtlabs.com/hubfs/Imported_Blog_Media/resource-reach-march-growth.jpg
---

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# March Organic Reach Declines to 2.6% for Facebook Pages

![John Maver](https://blog.thoughtlabs.com/hs-fs/hubfs/author-john-maver.png?width=50&height=50&name=author-john-maver.png)

Written by [John Maver](https://blog.thoughtlabs.com/blog/author/john-maver)

on Apr 24, 2015

Reach for [Facebook Pages](https://blog.thoughtlabs.com/blog/facebook-pages/) continues to decline, hitting 2.6% on average, and a very low 2.6% for Facebook Pages with more than 1 million fans, [according to Locowise](https://locowise.com/blog/facebook-analysis-march-videos-and-photos-rule-engagement-totally).

In their March analysis, Locowise gathered reach, engagement and like growth from a sample of 5,000 pages. As usual, smaller pages tend to have higher percentages of reach and engagement, as their Fans are more homogeneous.

The data also showed that posts with links gets the highest reach at 4.48%, videos the lowest at 1.85%. However, videos and photos have the highest engagement rate with 13.92% and 13.71% of people reached. The numbers differ a little between smaller and larger pages, as shown in the diagram below:

![Locowise chart of engagement for Facebook Pages](https://blog.thoughtlabs.com/hubfs/Imported_Blog_Media/resource-reach-march-engagement.jpg "Locowise chart of engagement for Facebook Pages")

So, what are the takeaways from this?

1. **Create the best content you can t**hat matches your audience and goals
2. **Use Facebook Ads to promote your content** to the right audiences to get more reach.

 

---

Have you seen a drop again in March in your Facebook Page's organic reach?

 Topics: [Social Media News](https://blog.thoughtlabs.com/blog/tag/social-media-news)

**About the author:**

![John Maver](https://blog.thoughtlabs.com/hubfs/author-john-maver.png)

#### [John Maver](https://blog.thoughtlabs.com/blog/author/john-maver)

John Maver is a champion for building customer-centric social communities, with a focus on nurturing strong brand advocates. His creative campaigns are developed around meaningful interactions and making brands come alive. John loves mobile technology and is always exploring the latest apps and APIs that help people connect.

Find me on: <https://facebook.com/jmaver> <https://linkedin.com/in/jmaver> <https://twitter.com/jmaver>

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