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FRESH THOUGHTS BLOG
More from John Maver
Social Strategy and Tactics
Quickly Create Social Videos from Your Blog Posts with Adobe Spark
Social Strategy and Tactics
Quickly Create Social Videos from Your Blog Posts with Content Samurai
Social Strategy and Tactics
Quickly Create Social Videos from Your Blog Posts with Lumen5
Social Strategy and Tactics
The Ultimate Guide To Facebook Pages For Business
Social Strategy and Tactics
The End of Organic Reach and What to Do About It
Social Media News
What the Heck Is the January Facebook News Feed Change?
Social Strategy and Tactics
How To Build An Effective Digital Marketing Team
Social Strategy and Tactics
Facebook News Feed Update: Slow Pages Penalized
Analytics
How to Create a Semi-Automated Table of Contents in PowerPoint
Social Advertising
How to Add Captions to Facebook Canvas Videos
Social Advertising
Generating Trackable URLs for Retargeting Campaigns
Social Advertising
Creating Image Variations for Retargeting in Photoshop
Social Advertising
How to Set up the AdRoll SmartPixel for Retargeting
Social Advertising
Planning Retargeting Campaigns with Objectives, Audience, and Trigger Pages
Content Marketing
How Much Content Is Too Much in 2016?
Social Strategy and Tactics
Unmet Expectations are Driving Your Followers Away
Social Advertising
How to set up the Facebook Pixel for Retargeting
Social Strategy and Tactics
What the Heck Are Facebook Reactions?
Social Strategy and Tactics
Should Your Brand Have Multiple Facebook Pages or Just One?
Social Strategy and Tactics
What the Heck Is Facebook Audience Optimization?
Social Media News
What the Heck Are the New 'First View' Ads from Twitter?
Facebook Basics
Facebook Basics: How to Target Great Facebook Posts [SlideShare]
Content Marketing
How To Create Great Branded Video Content People Will Actually Watch
Social Strategy and Tactics
How to Prevent Your Mobile Twitter Images From Being Cropped
Content Marketing
A Simple Checklist for Creating Great Content and Blog Posts
Facebook Basics
Facebook Basics: How to Write Great Facebook Posts [SlideShare]
Social Media News
The 10 Types of Periscope Users
Content Marketing
How Much Content Is Too Much for Content Marketing?
Social Strategy and Tactics
Why You Should Be Using Native Video on Facebook
Analytics
How to use Audience Insights on Facebook and Twitter
Brand Advocacy
Boosting Brand Awareness with Influencers
Social Media News
March Organic Reach Declines to 2.6% for Facebook Pages
Social Media News
Facebook's War on Fake Likes for Facebook Pages
Social Strategy and Tactics
3 Tips to Increase Twitter Engagement
Social Strategy and Tactics
How the Facebook News Feed Works in 2015
Brand Advocacy
The Difference Between An Influencer and a Brand Advocate
Social Strategy and Tactics
How To Drive Engagement With The New YouTube Cards
Content Marketing
3 Reasons Nobody Clicks On Your Social Media Links
Social Advertising
Using Intent for Social Media Marketing
Social Media News
This Week in Social: Facebook Videos, Valuable Posts, and Teens on Social
Social Strategy and Tactics
Designing Mobile-Friendly Cover Images for Facebook, Twitter, and Google+
Social Strategy and Tactics
How much do Facebook Cover Images Matter for Facebook Pages?
Social Advertising
What the Heck Is Facebook's Atlas and People-Based Marketing?
Social Media News
Is Facebook about to kill off organic reach for brands?
Social Media News
What the Heck Is the March Facebook Page Layout Change?
Social Media News
What the Heck Is the March Facebook News Feed Change?
Social Media News
Are Facebook Users Ignoring Your Content?
Social Media News
What the Heck Is the August Facebook News Feed Change?
Brand Advocacy
How much do Brand Advocates matter?
Social Media News
First look at Facebook's New News Feed
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All articles from John Maver
Social Strategy and Tactics
•
Jul 27, 2018
Quickly Create Social Videos from Your Blog Posts with Adobe Spark
Read article
Social Strategy and Tactics
•
Jul 24, 2018
Quickly Create Social Videos from Your Blog Posts with Content Samurai
Read article
Social Strategy and Tactics
•
Jul 19, 2018
Quickly Create Social Videos from Your Blog Posts with Lumen5
Read article
Social Strategy and Tactics
•
Mar 26, 2018
The Ultimate Guide To Facebook Pages For Business
Read article
Social Strategy and Tactics
•
Jan 29, 2018
The End of Organic Reach and What to Do About It
Read article
Social Media News
•
Jan 11, 2018
What the Heck Is the January Facebook News Feed Change?
Read article
Social Strategy and Tactics
•
Aug 8, 2017
How To Build An Effective Digital Marketing Team
Read article
Social Strategy and Tactics
•
Aug 3, 2017
Facebook News Feed Update: Slow Pages Penalized
Read article
Analytics
•
Aug 2, 2017
How to Create a Semi-Automated Table of Contents in PowerPoint
Read article
Social Advertising
•
Jan 23, 2017
How to Add Captions to Facebook Canvas Videos
Read article
Social Advertising
•
Nov 3, 2016
Generating Trackable URLs for Retargeting Campaigns
Read article
Social Advertising
•
Oct 10, 2016
Creating Image Variations for Retargeting in Photoshop
Read article
Social Advertising
•
Oct 5, 2016
How to Set up the AdRoll SmartPixel for Retargeting
Read article
Social Advertising
•
Sep 22, 2016
Planning Retargeting Campaigns with Objectives, Audience, and Trigger Pages
Read article
Content Marketing
•
Sep 6, 2016
How Much Content Is Too Much in 2016?
Read article
Social Strategy and Tactics
•
Aug 31, 2016
Unmet Expectations are Driving Your Followers Away
Read article
Social Advertising
•
Mar 31, 2016
How to set up the Facebook Pixel for Retargeting
Read article
Social Strategy and Tactics
•
Feb 24, 2016
What the Heck Are Facebook Reactions?
Read article
Social Strategy and Tactics
•
Feb 23, 2016
Should Your Brand Have Multiple Facebook Pages or Just One?
Read article
Social Strategy and Tactics
•
Feb 21, 2016
What the Heck Is Facebook Audience Optimization?
Read article
Social Media News
•
Feb 9, 2016
What the Heck Are the New 'First View' Ads from Twitter?
Read article
Facebook Basics
•
Oct 27, 2015
Facebook Basics: How to Target Great Facebook Posts [SlideShare]
Read article
Content Marketing
•
Oct 14, 2015
How To Create Great Branded Video Content People Will Actually Watch
Read article
Social Strategy and Tactics
•
Oct 13, 2015
How to Prevent Your Mobile Twitter Images From Being Cropped
Read article
Content Marketing
•
Sep 4, 2015
A Simple Checklist for Creating Great Content and Blog Posts
Read article
Facebook Basics
•
Aug 20, 2015
Facebook Basics: How to Write Great Facebook Posts [SlideShare]
Read article
Social Media News
•
Aug 14, 2015
The 10 Types of Periscope Users
Read article
Content Marketing
•
Aug 12, 2015
How Much Content Is Too Much for Content Marketing?
Read article
Social Strategy and Tactics
•
Jul 6, 2015
Why You Should Be Using Native Video on Facebook
Read article
Analytics
•
Jun 9, 2015
How to use Audience Insights on Facebook and Twitter
Read article
Brand Advocacy
•
May 13, 2015
Boosting Brand Awareness with Influencers
Read article
Social Media News
•
Apr 24, 2015
March Organic Reach Declines to 2.6% for Facebook Pages
Read article
Social Media News
•
Apr 21, 2015
Facebook's War on Fake Likes for Facebook Pages
Read article
Social Strategy and Tactics
•
Apr 20, 2015
3 Tips to Increase Twitter Engagement
Read article
Social Strategy and Tactics
•
Apr 6, 2015
How the Facebook News Feed Works in 2015
Read article
Brand Advocacy
•
Mar 30, 2015
The Difference Between An Influencer and a Brand Advocate
Read article
Social Strategy and Tactics
•
Mar 16, 2015
How To Drive Engagement With The New YouTube Cards
Read article
Content Marketing
•
Feb 18, 2015
3 Reasons Nobody Clicks On Your Social Media Links
Read article
Social Advertising
•
Jan 25, 2015
Using Intent for Social Media Marketing
Read article
Social Media News
•
Jan 8, 2015
This Week in Social: Facebook Videos, Valuable Posts, and Teens on Social
Read article
Social Strategy and Tactics
•
Oct 21, 2014
Designing Mobile-Friendly Cover Images for Facebook, Twitter, and Google+
Read article
Social Strategy and Tactics
•
Oct 15, 2014
How much do Facebook Cover Images Matter for Facebook Pages?
Read article
Social Advertising
•
Oct 6, 2014
What the Heck Is Facebook's Atlas and People-Based Marketing?
Read article
Social Media News
•
Mar 21, 2014
Is Facebook about to kill off organic reach for brands?
Read article
Social Media News
•
Mar 11, 2014
What the Heck Is the March Facebook Page Layout Change?
Read article
Social Media News
•
Mar 5, 2014
What the Heck Is the March Facebook News Feed Change?
Read article
Social Media News
•
Mar 2, 2014
Are Facebook Users Ignoring Your Content?
Read article
Social Media News
•
Aug 26, 2013
What the Heck Is the August Facebook News Feed Change?
Read article
Brand Advocacy
•
Mar 12, 2013
How much do Brand Advocates matter?
Read article
Social Media News
•
Mar 6, 2013
First look at Facebook's New News Feed
Read article
John Maver
Topics
Social Strategy and Tactics
Social Media News
Analytics
Social Advertising
Content Marketing
Facebook Basics
Brand Advocacy