The HP ProLiant team wanted to create a social media hub for their new G6 Product launch. Thought Labs developed a comprehensive social media strategy for them that included:
- A new Facebook Page that shows off their world-class servers
- An Application Tab for the Page that lets users watch the latest episodes of The Guy in the Server Room
- A @proliant Twitter account for informing and engaging their customers
- Custom applications that integrate their blogs, podcasts and Twitter updates into their Facebook Page
- Feeding Facebook Status updates to their Twitter account
- Documentation and training on best practices and next steps
Learn more about their servers on their Facebook Page or watch the latest Guy in the Server Room episode.